Namuhla, izifo eziwumshayabhuqe eziphindaphindayo, izinguquko ezinhlelweni zabathengi, izinguquko eziteshini zokuthenga, kanye nokukhuphuka kwezibani ezingagunyaziwe… konke kunomthelela ekuthuthukisweni kwemboni yokukhanyisa.
Ngabe izothuthuka kanjani imboni yezibani esikhathini esizayo?Amabhizinisi okukhanyisa kufanele aguqule futhi athuthuke kanjani?Kulolu shicilelo, i-Great Lighting imeme izinhlangano nabamele ibhizinisi abavela embonini yokukhanyisa ukuze bahlaziye lezi zindaba ezingenhla ngokuningiliziwe.

Njengamanje, imakethe yokukhanyisa yenze isimo sokukhethekile kanye ne-polarization.Abantu embonini bathe unyaka ka-2022 uzobe ugcwele izinkinga, kodwa kufanele futhi siqonde ukuthi le nkinga izoletha ushintsho.Indlela yokubamba amathuba entuthuko yemboni yokukhanyisa ngezikhathi ezingavamile ngokungangabazeki izobeka phambili izidingo eziphakeme zamabhizinisi ukubhekana nezinselele futhi afune intuthuko.
Umugqa womkhiqizo embonini yokukhanyisa mude kakhulu futhi kunezigaba eziningi.Iningi labakhiqizi bezibani bavame ukuthuthukisa imikhiqizo ngokushesha kodwa abakaqali uhlelo, okuholela ekungakwazini ukwandisa isikali sebhizinisi.Ngibhekene nalesi simo, ngikholelwa ukuthi izinkampani kufanele zihlale zinamathele emigqeni yazo yemikhiqizo, zihlale zenza izitayela zazo, futhi zibeka isisekelo esiqinile ukuze zibe zikhudlwana futhi zibe namandla.

Nakuba imboni yokukhanyisa isithuthuke iminyaka eminingi, iseyimboni enamathemba aqhakazile.Phela izimpilo zabantu azinakwehlukaniswa nokukhanya.Enkambweni yokuguqulwa okujulile embonini yokukhanyisa, ezinye izinguquko ezintsha zizokwenzeka embonini, futhi ezinye izinkampani kanye nabanye abantu bazoqedwa.Emabhizinisini, ukuphikelela ekwenzeni izinto zawo zobungcweti kahle kanye nokuqhubeka nokwenza ngcono ukuncintisana kwawo okubalulekile kuyizinto ezidingeka kakhulu enkathini yangemva kobhubhane.

Kuwo wonke umkhakha wokukhanyisa, ukukhanyisa kwesimanje bekulokhu kuhamba phambili emakethe, ikakhulukazi isitayela sesimanje sokunethezeka sokukhanya kanye nesitayela esilula, esithandwa ngabathengi.Okokuqala, ngenxa yesidingo semakethe esiqhutshwa ukuguqulwa kwesitayela sasekhaya;okwesibili, ngenxa yokuthi imikhuba yokusetshenziswa kwabantu baseShayina iyashintsha kancane kancane, izinkampani eziningi zokukhanyisa zikhetha ukungena emkhakheni wokukhanyisa kwanamuhla.
Nakuba lolu bhubhane lungakapheli ngokuphelele, izinkampani ezikhanyisayo kufanele zisagcwele ukuzethemba futhi zenze umsebenzi omuhle kuzo zonke izici zocwaningo nentuthuko, ukusungula izinto ezintsha, ukukhiqizwa nokuphathwa kwemikhiqizo, okuhloswe ngayo imikhiqizo emihle esezingeni eliphezulu, esebenza kahle, hhayi ephansi. -amasu amanani, cha Kuphela ngokuthatha umgwaqo wokukokotela nokulingisa, ukuhambisana nenkambiso yentuthuko yenkathi yamanje, futhi ngokuqhubekayo sithuthukisa ukuncintisana kwethu okuyisisekelo, singakwazi yini ukwenza uphawu lwamaShayina olunethonya ngempela.
Nakuba ukuncintisana kwezimakethe kunzima, ungasabi izinselelo nobunzima.Izinkampani ezikhanyisayo kufanele zifunde ukwenza ngokuhlanganyela ukuwela imingcele, ziqinise amandla azo, zivule iziteshi zokuthengisa ezimakethe, zihlukanise iziteshi zokuthengisa, futhi zidayise imikhiqizo yazo emhlabeni wonke.